BMW IX - I WANT TO HATE IT.. BUT IT’S SO GOOD! - XDRIVE50 M SPORT REVIEW

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The BMW iX xDrive50 M Sport review highlights a significant internal conflict for the reviewer, who admits to wanting to dislike the vehicle due to its polarizing exterior design. However, the driving experience and technology overwhelmingly impress. The reviewer praises the advanced 5th Generation eDrive system, the unique electrically excited motors that avoid rare earth metals, and the impressive performance figures, noting a real-world range of around 305 miles from its 105kWh battery. The interior is lauded as one of the best modern EV interiors seen, featuring a user-friendly large touchscreen, the retention of the iDrive rotary controller for safety, and a delightful startup/shutdown sound designed by Hans Zimmer. While the exterior design is deemed a "giant lighted billboard" and a "lego brick," the interior, technology, and driving dynamics, including adaptive air suspension and four-wheel steering, make it a "joy to drive" and a strong contender for the best EV SUV on the market. The reviewer concludes that despite the visual challenges, the iX is a "fantastic daily" and a "good car."