PANEL 2 - AUTOLINE SUPPLIER SYMPOSIUM 2018

EV Channels Review

This segment of the Autoline Supplier Symposium, moderated by John McElroy, features a discussion with Aine Denari of ZF, focusing on the company's strategic priorities in automated driving. Denari outlines ZF's comprehensive approach, covering sensors (cameras, radar, lidar), central computing, and actuation systems for both Level 1-2 driver assistance and Level 4-5 full autonomy. The discussion highlights the safety benefits of ADAS, particularly in reducing accidents caused by human error, and differentiates between the mass-market potential of driver assist features and the ride-sharing focus for full autonomy due to cost. ZF's commitment to building an ecosystem through partnerships with companies like Nvidia and Mobileye is emphasized. The latter half of the symposium shifts to a panel on automotive startups, featuring Glenn Stevens (MichAuto), Alisyn Malek (May Mobility), and Chris Thomas (Fontinalis). They discuss the growing importance of startups in the automotive supply chain, the efforts to foster a startup culture in Southeast Michigan, and the unique value proposition of the region for mobility innovation. May Mobility's approach to building trust in autonomous transportation and Fontinalis's role as an early-stage investor in the mobility space are also detailed. The panel concludes by addressing the challenge of attracting younger talent to the automotive industry, highlighting a shift in perception towards high-tech, global, and growth-oriented opportunities.