GOOD ENERGY

EV Channels Review

This episode of Fully Charged explores Good Energy, a UK-based electricity supplier with a forward-thinking approach to energy production and consumption. The core of their innovation lies in 'Selectricity,' a peer-to-peer energy trading platform that aims to connect small generators directly with consumers. The reviewer highlights the potential for local energy markets, where individuals and businesses can generate and sell power to their neighbors, fostering a more equitable and localized energy system. Good Energy emphasizes that renewable energy sources are becoming cost-competitive with new fossil fuel plants when considering lifetime costs, and that advancements in solar and storage technology are crucial for balancing the grid. The platform's ability to incentivize behavioral changes, such as shifting energy usage away from peak hours, is also noted as a significant benefit for both consumers and grid infrastructure. While currently focused on commercial clients, Good Energy is piloting community and individual-based trading, signaling a future where decentralized energy generation and consumption become mainstream.