THESE AUTOMAKERS ARE PRINTING MONEY // RECORD-SHATTERING SALES STACK UP

EV Channels Review

The automotive market in August saw record-breaking sales for several manufacturers, including Honda, Subaru, Hyundai, Kia, and Mazda, driven largely by strong demand for crossovers and hybrids. While overall sales are rising, average transaction prices are falling due to improved inventory levels, offering consumers more favorable deals. Toyota's performance was mixed, with Lexus carrying the brand, while Honda and its luxury division Acura presented a contrasting picture of success and struggle, respectively. Hyundai and Kia continue to impress with a wide range of popular models and powertrain options, particularly hybrids. Mazda is experiencing significant growth, potentially heading for its best year ever in the US. Subaru remains steady with consistent growth, though some models are underperforming. The report highlights a clear trend towards hybrids, with manufacturers increasingly focusing on these efficient and profitable vehicles. The market is cooling, with rising inventory and incentives, suggesting it's a good time to buy, with even better deals expected in the near future.