A GM LEGACY - AUTOLINE THIS WEEK 1901

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This episode of Autoline This Week features an in-depth discussion with Mark Reuss, GM's Executive Vice President of Global Product Development, Purchasing, and Supply Chain. The conversation centers on the significant transformation General Motors has undergone in its product development process, shifting from a focus on competing to a mindset of winning. Reuss highlights key changes including a rigorous weekly driving evaluation of all vehicles in development, a renewed emphasis on design and interior quality, and a strategic pivot away from short-term profit improvements on current models to focus engineering resources on future programs. The discussion touches upon upcoming vehicles like the Volt and CTS-V, GM's approach to battery technology and electric vehicle integration, and their perspective on Tesla's market impact. Reuss also addresses GM's commitment to sustainability despite low gas prices, their evolving supplier relationships, and the strategic rationale behind Cadillac's headquarters move to New York City. The interview underscores a cultural shift towards built-in quality and defect-free manufacturing, exemplified by proactive stop-sells and recalls.