LEXUS' RADICAL ELECTRIC FUTURE – BUT WHERE’S THE DRIVER?

EV Channels Review

The Lexus LF-Z concept signals a significant shift towards electrification for the brand, showcasing a radical new design direction. While visually striking and futuristic, the reviewer expresses skepticism about the integration of steer-by-wire technology with Lexus's core 'Driving Signature' philosophy, fearing it will compromise driver feedback and engagement. The concept's reliance on AI and screens over physical controls is also noted as a potential disconnect from the driving experience. Despite these concerns, the reviewer acknowledges the concept's stunning aesthetics and the potential for its design elements to influence future production models. Lexus's cautious approach to full EVs, focusing on hybrids and PHEVs, is contrasted with competitors' more aggressive strategies, with the reviewer highlighting the ongoing challenge of charging infrastructure in the US as a valid consideration for this strategy.