WHAT'S NEW WITH F-150 LIGHTNING FOR 2024

EV Channels Review

The 2024 Ford F-150 Lightning receives notable updates, primarily focused on value and convenience features, rather than groundbreaking technological advancements. Ford has adjusted MSRPs, with significant price drops on trims like the XLT Standard Range and the Flash, making the electric pickup more accessible, especially when factoring in potential tax credits. Key additions include a standard heat pump across all trims for improved cold-weather efficiency and enhanced charging information displayed on the instrument cluster. Towing software features, previously part of an optional package, are now standard on XLT and above, enhancing usability for practical tasks. Pro Power Onboard functionality is improved, now working even when the truck is off. While charging speeds remain unchanged, the overall package aims to solidify the Lightning's position in a market with limited direct competition. The review highlights the Flash trim as a potential sweet spot for consumers seeking a balance of features and extended range at a competitive price point. Despite the improvements, the discussion touches on the premium pricing compared to gasoline counterparts and the ongoing need for more aggressive pricing to broaden appeal, especially as competitors like the Silverado ramp up production.