2024 TOYOTA PRIUS PRIME XSE

EV Channels Review

The 2024 Toyota Prius Prime XSE is presented as a compelling option in the plug-in hybrid segment, boasting a stylish 'Cutting Edge' silver exterior and a sporty black Softex interior with red accents. The reviewer highlights its aerodynamic, bullet-like design, 19-inch machined alloy wheels, and a low-slung hood contributing to its efficiency. Under the hood, it features a 2.0L inline-4 plug-in hybrid system delivering 220 net horsepower and offering an impressive 39 miles of EV-only range from its 13.6 kWh battery. Combined fuel economy is rated at 44 MPGe, with gas-only driving achieving an estimated 48 MPG. The interior features a digital dash (shared with the bZ4X), wireless Apple CarPlay/Android Auto, and heated seats. However, the reviewer notes a dated backup camera without trajectory lines and expresses reservations about the steering wheel's placement impacting ingress/egress due to the vehicle's low stance. The price point, starting around $36,000 and reaching nearly $40,000 with options, is considered high for a Prius, leading to a key question for consumers: is the plug-in functionality worth the premium over a standard hybrid Prius, or should buyers consider other hybrid sedans in this price bracket?