WHERE ARE THE MITSUBISHI ELECTRIC CARS? - CARSGUIDE PODCAST #243

EV Channels Review

The CarsGuide podcast panel critically examines Mitsubishi's perplexing absence from the mainstream EV market, despite a history of concept cars and the early i-MiEV. The discussion highlights Mitsubishi Australia's official stance: delaying EV releases until infrastructure and consumer readiness improve. However, the panel strongly refutes this, citing strong EV sales from competitors and consumer demand. They suggest Mitsubishi may be prioritizing a return on investment in plug-in hybrid technology rather than a genuine commitment to EVs. While acknowledging the alliance with Nissan-Renault, the panel notes the long lead times for new models. The review also touches upon Mitsubishi's limited current model lineup and the aging ASX. Ultimately, the consensus is that Mitsubishi is playing catch-up and potentially bluffing about its EV readiness, with the current strategy appearing to be a stalling tactic until they have viable EV products to offer.