BMW I4 M50 - IS THIS REALLY AN M CAR?

EV Channels Review

The BMW i4 M50 is presented as the brand's first electric M car, aiming to blend traditional M performance with EV technology. The reviewer finds the styling divisive, too closely resembling the petrol 4 Series Gran Coupe, and notes the blue accents as a questionable design choice for an EV. Practicality is deemed adequate, with a 470-liter boot and reasonable rear legroom, though headroom can be tight for taller passengers. The interior is praised for its familiar BMW layout and excellent build quality, though the reviewer desired a more radical departure. Performance is undeniably strong, with the M50 boasting 544 horsepower and a 0-60 mph time of 3.9 seconds. However, the core question remains: is it a true M car? The reviewer feels it lacks the raw, engaging interaction and 'pent-up' character of traditional M vehicles, describing it as "good, not great" and perhaps better suited to an 'M Sport' badge. While it offers immense grip, compliance, and refinement, it falls short of the specialness expected from a full M car, feeling somewhat sanitized. The pricing, starting at £64,000, is also noted as a significant factor, especially when options are added.