2023 PRIUS PRIME | WILL A REBOOT FIX IT?

EV Channels Review

The 2023 Toyota Prius Prime receives a significant reboot, addressing its previous shortcomings with a striking new design, increased power, and enhanced EV range. The reviewer highlights the car's improved aesthetics, calling it far more appealing and less quirky than its predecessor. Mechanically, the upgrade to a 2.0-liter engine and more powerful electric motors results in a combined 220 horsepower, significantly improving acceleration to a 6.6-second 0-60 mph time. The EV range is also boosted to over 40 miles, with real-world testing achieving close to 50 mpg in hybrid mode. Positives include a refined and quiet ride, a comfortable interior with physical controls, excellent infotainment, and a comprehensive safety suite. However, the reviewer notes compromises in interior visibility due to the aggressive exterior styling, a large dashboard with wasted space, and a tendency towards understeer and stability control intervention when pushed hard, indicating it's not a sporty car despite its power increase. The primary frustration is the limited production, making this desirable new Prius Prime extremely difficult to obtain.