Streamed from the official YouTube channel Kirk Kreifels .
HERE'S WHY HONDA SALES ARE PLUMMETING
Kirk Kreifels
Content Quality Score
EV Channels Review
This video provides a comprehensive overview of the challenging start to 2021 for Honda and Acura sales, particularly noting a significant 33% drop in Honda's car sales and a 22% decline for Acura's cars. While truck and SUV sales showed resilience, with the MDX, CR-V, HR-V, Passport, Pilot, and Ridgeline performing well, the sedan segment is identified as a major weakness. Models like the Accord and Civic are experiencing substantial year-over-year declines. The reviewer highlights that despite a recent refresh, the Accord is down 20%, and the Civic is down nearly 40%, indicating a strong need for redesigns. Acura's ILX and TLX also saw significant drops, with the latter being surprising given its recent redesign. The analysis contrasts this with the rising sales of Genesis, Hyundai, Kia, Mazda's CX-30 and CX-9, Subaru's Crosstrek, and Volvo's strong performance, underscoring a market trend favoring SUVs and crossovers over sedans. The video also touches upon new model reveals like the Hyundai Bayon and Toyota's A-segment commitment in Europe, as well as updated Honda motorcycles.
Vehicle Specs
| Brand | Honda |
|---|---|
| Year | 2021 |