Streamed from the official YouTube channel InsideEVs .
JAGUAR'S EV REBRAND, STELLANTIS CEO QUITS AND CALIFORNIA VS. TRUMP - IEV PODCAST EP1
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The Plugged-In Podcast kicks off its relaunch with a deep dive into Jaguar's controversial rebranding and its upcoming Type 00 concept. While the initial ad campaign drew criticism for its abstract, fashion-forward approach and perceived 'woke' messaging, the hosts acknowledge Jaguar's dire sales figures and the necessity for a bold, new direction. The Type 00 concept itself is described as an 'out there' and 'shiny and pink' four-door GT, previewing a $120,000 EV slated for 2026. The hosts express a cautious optimism for Jaguar's pivot to an ultra-luxury, EV-only strategy, aiming to compete more with brands like Bentley than traditional rivals. However, they also highlight the intense competition from Chinese automakers, suggesting Jaguar must execute flawlessly to survive. The episode also touches upon Stellantis's struggles, the potential demise of EV tax credits, and California's role in shaping the EV market.
Vehicle Specs
| Brand | Jaguar |
|---|---|
| Model | Type 00 |
| Year | 2026 |
