THE AUTO MARKET IS BREAKING. EVEN TOYOTAS ARE BEING DISCOUNTED!

EV Channels Review

The automotive market is experiencing a significant shift, with new vehicle inventory rising and sales slowing, leading to increased opportunities for consumers to negotiate better deals. The video highlights that many brands now have over 100 days of supply, a situation that necessitates offloading inventory quickly. While traditionally tight-inventory brands like Toyota and Honda have seen increases, they are still performing well compared to the industry average. The review points out that premium brands like Porsche and Cadillac, which have a higher proportion of EVs, saw their day supply decrease, likely due to consumers rushing to take advantage of EV tax credits before their expiration. Conversely, brands like Lincoln and Ram are struggling with high inventory levels. The video suggests that consumers can expect better deals, including potential discounts below MSRP, especially on models from Hyundai, Kia, Toyota, and Honda, as manufacturers are likely to introduce more incentives and rebates. The overall outlook is positive for buyers, with the trend expected to continue into 2025.